Sunday, March 30, 2014

Malaysia Retaliate: Kangkung, Ultraman, Bomoh, RM1 Chicken

By: Ivan, Kelly, CheeWah & Synru

With the rise of social media, government is forced to deal with a new form of backlash that takes the form of mockery from the public. When the government makes a statement or act that deemed outrageous by the public, it will immediately go viral on social media and strikes back at the government using humor in its deadliest form.

Below are a few incidences which recently went viral on social media:

1.      The emergence of “McKangkung”.

On Jan 12, 2014, Malaysia’s Prime Minister Najib Abdul Razak delivered a speech on recent price hikes which frustrates the whole nation. It was recorded and was uploaded on Youtube. The 1:08 minute video clip went viral on YouTube with 619,962 views.
“…Kangkung dulu naik, sekarang ini dah turun. Bila turun apasal tak puji kerajaan?”
(“Water spinach used to be expensive, now the price has decreased. When the price is low, why no one shows appreciation towards the government?”)
He used the inconsistent price of water spinach to explain that government should not be blame on the price hike.
After the video went viral, McKangkung was then invented and was propagated all over the social media.

McKangkung”, a burger with Kangkung Fried Belacan replacing the usual meat patty was shared multiple times on Instagram.

Leon Ku, 22, said “It is so funny and I could not resist forwarding and sharing it with my friends.”

Ah Beng, 50, expressed his opinion by saying “McKangkung caught my attention the most and I think it is a trend now for the people to forward and share these news and pictures all over social media.”

“Malaysia is just full of talented and creative people,” said Thean Li Ren, 18 years old.

2.      Ultraman comic book was banned

On March 6, 2014, Kementerian Dalam Negeri (KDN) has banned the publication of Ultraman the Ultra Power due to the misused of the word “Allah”.

According to Home Minister, “It is an offence under Section 8 (2) of the Printing Presses and Publications Act 1984 for any person to print, import, produce, reproduce, publish, sell, distribute, offer to sell or have in his possession for any such purpose the banned publication.”


The Ultraman backlash hits social media two days after the announcement of the ban.

“Haze also Ultraman, bridge collapse also Ultraman, now everything also related to Ultraman,” said Wong Siok Wen, a business admin student.

22 years old Wong Wei Jun shares his displease, “These reactions are made to shows the shameful truth.”
Take the previous incident as example, “How can a bridge collapse so easily? If there is no corruption involved then it must be the fight between Ultraman and the monster that caused the bridge to collapse,” Wong added.


Photo edit of the fight between ultraman and the monster causing the breakdown of Cyberjaya flyover and haze.

3.      Bomoh’s antics in finding missing plane

When Malaysians are united in finding the missing plane, the “raja bomoh” (shaman king), Ibrahim Mat Zin is invited to help in finding the missing aircraft at Kuala Lumpur International Airport (KLIA).
Social media was bombarded with the spoofs of their act the next day.

People making fun of the bomohs by imitating their act.
#Hashtag interviewed Gerald Lam Mun Wai, 20, who was involved in mimicking the act with his friends.

He said “We are imitating the bomoh’s act for fun. We are also trying to spread some sense of humor to our friends in social media.”

“I understand that these spoofing pictures will definitely affect the government. I hope these reactions will make them realize of the ridiculous choices they have made,” he added



Triapps, one of the apps and games developers, took advantage on this whole bomoh incident. They created a bomoh-inspired game, “Bomoh: Rescue Run” that surpassed 100,000 downloads on Google’s Play Store.
3,039 users gave a five star rating to this nine-days-old application. Over 40 bomoh-inspired game applications was created and achieved massive downloads on Google’s PlayStore.

4.      Prime minister RM1 chicken

On March 11, 2014, the prime minister advised citizens to shop wisely instead of complaining about price hikes after he manages to buy a whole chicken for RM1.

The news received massive responses on Facebook.

“The public’s negative comments on social media will destroy the government image. They are highlighting the incompetence of our leaders in managing the country,” said Hanis Farhanah binti Sukor, 18 years old.

#Hashtag interviewed a psychologist to find out the reason behind the behavior of Malaysian on social media platform towards this matter.

According to Ms Yew Wan Ping, a psychologist who specialized in Developmental Psychology said “Malaysia is a country that lack of freedom of speech.”

“The people took social media as a platform to voice out their thoughts,” said Yew.

Ms Samantha Siew, a clinical psychologist, thinks that social media had buzzed because the reactions are funny.

“The people show their anger through social media by posted silliness or dissatisfied of the government, rather than doing nothing and ignoring the authority,” she explained.

“I can see that every mockeries or sarcasm underlines a certain anger and disappointment. They are angry and disappointed but at the same time they are doing something about it,” said Siew.

“This is a maturing process and we can view it as a positive symptom for democracy. However, behind all this, I see there’s hope for a change in the future,” she added.




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